5: How did you attract/address your audience?

I attracted my audience by the masthead being eye-catching and something that will stay in your mind as it just clicks. I believe that it will stand out on the shelves where it was distributed and it will stand out more compared to the others. For my central image I ensured that my model has eye-contact so that they would draw the audience in and build a relationship straight away, this is because you look directly at the image and then the masthead. I created a slogan riding on top on my masthead that covers all of it to give it more of a music magazine type feel. The slogan “Hear the music. See the Music. Live the Music.” This shows all the things you can expect in a magazine and it relates to the modern society because you can literally do all of these things and my magazine will tell you how to do it. I think that could easily make a potential reader pick up the magazine.  Doing a questionnaire to my target audience gave me the information about what they wanted to see in a music magazine such as mine. Almost all of the people in the questionnaire wanted a monthly A4 sized magazine with the prize between £2-£3 which is why I went for the middle at £2.50. From this questionnaire I also found out that readers would like to gain free posters of the newest bands that are on the rise and they would also like to have reviews on the newest bands.  I had done this in my magazine to make it more appealing for my audience.